Unrealistic goals from within and without

The diet industry nets billions of dollars each year convincing you that goals are attainable through a program of restriction and tuning out to your body’s natural signals of hunger and fullness. And those goals may be attainable, but the methods through which they are attained are certainly not sustainable. It is this truth that leads to what is commonly called in our society “falling off the wagon” or “being bad”. The judgement of our inability to “stick to the plan” leads to the establishment of more unrealistic goals which, in turn, leads to more and more experiences with disappointment and failure.

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